Executive Summary: IT Smart Systems launches its official public beta version of Smart Payment Gateway – SmartPG, one of the most performant PSD2 Integration Hub in Romania. The target audience is the Open Banking ecosystem: banks, fintech companies, and other financial institutions. Their goal is to share the news and invite their audience to unlock together the Open Banking potential. With these goals in mind, JuneCom helps them refine and implement their communication strategy by contextualizing the press releases, configure an emailing plan, and create the contact base. The SmartPG launching news gets in the press headlines and the target audiences' mailboxes. Several advanced discussions start, and projects are in progress.
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