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+4 0743 037 222

comunicate@junecom.ro

Address

Splaiul Unirii 160, etaj 1, Bucuresti, Romania

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Increase the visbility of the corporate insurance division

Challenge

Our challenge was to increase the brand visibility of the corporate insurance division for the insurance products: trade credit, custom bonds and health insurance, and to position the brand as the dedicated insurance broker to Romanian companies.

Results

INCREASE OF ORGANIC FOLLOWERS ON LINKEDIN

+20%

PRESS CLIPPINGS

37

Deliverables

Blog Articles

07

Press Releases

2

LinkedIn Posts

36

Newsletter Copy

1

Approach

We created an external communication plan including as channels: PR, organic social media- LinkedIn, Otto Broker Blog, and creating content:

  • Press releases copywriting, distribution, press follow-up, media coverage monitoring, intermediation with journalists for additional information;

  • Social media content creation and publication: copywriting, research for relevant content of target industries associations, media platforms and key opinion leaders;

  • Writing educational blog articles related to corporate insurance products

ABOUT

Otto Broker is the largest insurance broker with physical presence in IKA chains in Romania, with over 18 years of experience on the local market and an active member of International Credit Brokers Association (ICBA), the largest global partnership of insurance brokers of commercial credit.

They work with the best insurers on the market to offer their every client the chance to safely develop their business. Otto Broker offers insurance brokerage services, both on retail and corporate segment, the last one being the segment they wanted to reach out through a sustained communication plan.

SERVICES PROVIDED

  • Press Release Copy-Writing

  • Distribution

  • Press Follow-Up

  • Media Coverage Monitoring

  • Intermediate with Journalists

  • Social Media Content Creation

  • Blog Copy-Writing

INDUSTRY

  • Financial services

Razvan Sofalca

CORPORATE MANAGER, OTTO BROKER

Working with June helps us to have a constant presence in the professional environments, with meaningful content that adds value to our clients’ daily activities. With very little input on our behalf, they help us get well-structured materials for social media, allowing us to focus on our daily business. The fact that we can give an idea or a certain directive and receive an articulated material proves an alignment with the needs of the company and industry we work in.Last, but not least, people are nice and very easy to work with.