Challenge
Shortly after Instant Factoring launched in Romania, June Communications became an integrated partner of the company providing support in all marketing & communications related activities. As a new fintech start-up in a market with little knowledge about online innovative financing solutions for small companies there was a lot of work to be done to make the brand known and the product popular.
Results
* Results of the media advertising campaign on Hotnews (2 advertorials & 1 online meeting).
Deliverables
Approach
We've created high impact story-line around relevant current topics of target audiences. We delivered relevant content which included online and video interviews, social media organic and sponsored posts, articles, Q&A to position Instant Factoring as an innovative fin-tech solution and viable micro-financing alternative to traditional financing dedicated to small companies and entrepreneurs.
The outcome of our efforts is mainly the current positioning of Instant Factoring as the 1st choice for micro-companies when needing financing solutions for a better cash-flow and urgent liquidities.
Cristian Ionescu
CEO & CHAIRMAN INSTANT FACTORING
The key factor in our good collaboration with June is their ability to fully understand our business and communication & marketing needs, always coming up with perfectly aligned proposals. Their professionalism is undeniable, so we feel confident to recommend their service to any active company in Romania or abroad.